Alexander Ribin is the CEO and founder of Webnology. Alexander trained in the elite programming unit of the Israeli army, served in the intelligence forces and holds a double degree in Business Administration and Computer Science. Founding his first company at the age of 19, he has years of practice within business development and marketing, having worked with some of Israel’s largest corporations.
Alexander believes that unconventional marketing methods is the only way forward for startups aiming at fast growth. Conventional digital marketing is ineffective for startups with little resources – instead, being able to take advantage of new technologies and innovative thinking is a game changer. He believes that placing Growth Hacking at the core of marketing strategies is what sets successful startups apart.